FIFA Ticket Sales and Accessibility

Record Ticket Sales

“In nearly a century of the World Cup’s existence, a total of 44 million tickets have been distributed. In just two weeks, we could potentially fill the equivalent of 300 years of World Cups. That’s remarkable.”

New Affordable Ticket Option

FIFA has recently launched a limited number of “more affordable” tickets priced at £45 for all 104 matches after facing backlash regarding its initial pricing model.

Response to Feedback

“We have taken note of the feedback we received, and this new category is a positive change,” a FIFA representative disclosed to BBC Sport.

Reinvestment Into Football

FIFA President Gianni Infantino mentioned that proceeds from ticket sales will be reinvested into the sport globally, though he did not disclose specific figures.

Importance of Generated Revenue

“It is essential that the funds generated from these sales are returned to the sport worldwide,” stated Infantino. He emphasized, “Without FIFA, football would not exist in 150 countries. The sport thrives due to the income we generate from the World Cup, which we subsequently reinvest globally.”